Ursa Major Go Easy Shampoo on a white background. Bottle is white with green lettering and mountains in shades of green.

Go Easy Shampoo

4.6
Rated 4.6 out of 5 stars
4.6 Stars (237 Reviews)
Get soft, healthy, easy-to-manage hair with our delightfully nourishing daily shampoo. This sulfate-free formula works great for all hair types. Use it solo, or pair with our Go Easy Conditioner.
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Why It’s Special

Cleans without stripping

Help your hair hold on to its natural moisture! This formula is made with natural ingredients that cleanse deeply, without drying out your locks.

Adds moisture

Macadamia—a natural source of fatty acids—moisturizes hair without heaviness, and helps wash away buildup. 

Healthy to the root

A healthy scalp means healthy hair. Licorice helps soothe dryness, leaving you with clean roots, and soft, manageable hair. 

Skip the sulfates

Who needs those? Coconut-Derived Surfactants deliver a luxurious lather, and an easy-rinsing cleanse.

Refreshingly different

Nothing to hide here. Just naturally awesome ingredients that help you achieve your healthiest, happiest skin.

Sulfate-free

Deep-cleansing

Lightly conditioning

Clean ingredients

Certified Plastic Negative

Vegan & cruelty-free

“A total ground-breaker.”

The Zoe Report

“Free of sulfates but still delivers a satisfyingly creamy lather.”

Pure Wow

“Created to wash out quickly yet effectively, for the person on the go.”

Domino

“You'll love the ginger and balsam fir aroma.”

Women's Health

“Nature lovers, meet your new favorite cleanser.”

Pure, Powerful Ingredients

Formulated without petrochemicals, sulfates, parabens, synthetic fragrances, or other suspect chemicals.

  • Coconut-Derived Surfactants

    Deliver a luxurious, creamy lather and easy-rinsing cleanse

  • Macadamia

    Rich in fatty acids, nourishes hair to restore softness, body and shine

  • Bergamot

    Rich in antioxidants and fatty acids that condition hair

  • Licorice

    Helps promote a healthy scalp

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    • Massage into wet hair and scalp. Breathe deep, lather up, rinse well.

    Q: Is this color-safe?
    A: Both Go Easy Shampoo and Conditioner are safe for color-treated hair.


    Q: Is this product pregnancy safe?
    A: Go Easy Shampoo does not contain any ingredients that are commonly avoided during pregnancy. That said, we always recommend checking in with your healthcare provider about ingredient lists.


    Q: How do I recycle this product?
    A: When you run out, just give the bottle a rinse, screw the cap back on, and recycle at home. 


    Q: What is the aroma?
    A: A warm, woodsy blend with ginger, balsam, and fir.

    Go Easy Shampoo Reviews

    4.6
    Rated 4.6 out of 5 stars
    Based on 237 reviews
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    237 reviews
    • Kathleen M.
      Verified Buyer
      I recommend this product
      Rated 5 out of 5 stars
      5/5/25
      Great product

      Our water is very soft and I’ve struggled to find hair care products that rinse clean. This shampoo does a great job of cleansing my hair and scalp and rinses with little residue left behind. It doesn’t dry my hair out and there is less fading of my hair color, which my stylist comments on regularly. I’ve used many brands of shampoo and at many price points and this is the best yet.

      Was this helpful?
    • Patty P.
      Verified Buyer
      I recommend this product
      Rated 5 out of 5 stars
      5/5/25
      Smells fresh

      I find with other shampoos my hair gets oily faster. So far I can go an extra day before I feel the need to wash my hair. It smells so fresh

      Was this helpful?
      Ursa Major Skincare
      5/5/25

      We love how Go Easy Shampoo is helping you extend time between washes, Patty! ✨ That fresh scent combined with balanced, happy hair is exactly what we were aiming for. Thank you for sharing your experience with us! 💫

    • Tracy B.
      Verified Buyer
      I recommend this product
      Rated 5 out of 5 stars
      4/13/25
      Great shampoo

      Lathers nicely. Mild scent

      Was this helpful?
    • Elizabeth B.
      Verified Buyer
      I recommend this product
      Rated 5 out of 5 stars
      4/4/25
      Excellent shampoo and delightful scent

      Love this shampoo and conditioner set, it works great on my straight, fine hair.

      Was this helpful?
    • Karen T.
      Verified Buyer
      I recommend this product
      Rated 5 out of 5 stars
      4/2/25
      Great Shampoo

      Ursa Major Go Easy shampoo is super!

      It made my hair so soft!

      Was this helpful?
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