Ursa Major Go Easy Shampoo on a white background.  Bottle is white with green lettering and mountains in shades of green.

Go Easy Shampoo

4.6
Rated 4.6 out of 5 stars
4.6 Stars (244 Reviews)
Get soft, healthy, easy-to-manage hair with our delightfully nourishing daily shampoo. This sulfate-free formula works great for all hair types. Use it solo, or pair with our Go Easy Conditioner.

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Why It’s Special

Cleans without stripping

Help your hair hold on to its natural moisture! This formula is made with natural ingredients that cleanse deeply, without drying out your locks.

Adds moisture

Macadamia—a natural source of fatty acids—moisturizes hair without heaviness, and helps wash away buildup. 

Healthy to the root

A healthy scalp means healthy hair. Licorice helps soothe dryness, leaving you with clean roots, and soft, manageable hair. 

Skip the sulfates

Who needs those? Coconut-Derived Surfactants deliver a luxurious lather, and an easy-rinsing cleanse.

Refreshingly different

Nothing to hide here. Just naturally awesome ingredients that help you achieve your healthiest, happiest skin.

Sulfate-free

Deep-cleansing

Lightly conditioning

Clean ingredients

Certified Plastic Negative

Vegan & cruelty-free

“A total ground-breaker.”

The Zoe Report

“Free of sulfates but still delivers a satisfyingly creamy lather.”

Pure Wow

“Created to wash out quickly yet effectively, for the person on the go.”

Domino

“You'll love the ginger and balsam fir aroma.”

Women's Health

“Nature lovers, meet your new favorite cleanser.”

Pure, Powerful Ingredients

Formulated without petrochemicals, sulfates, parabens, synthetic fragrances, or other suspect chemicals.

  • Coconut-Derived Surfactants

    Deliver a luxurious, creamy lather and easy-rinsing cleanse

  • Macadamia

    Rich in fatty acids, nourishes hair to restore softness, body and shine

  • Bergamot

    Rich in antioxidants and fatty acids that condition hair

  • Licorice

    Helps promote a healthy scalp

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  • ,
  • Massage into wet hair and scalp. Breathe deep, lather up, rinse well.

    Q: Is this color-safe?
    A: Both Go Easy Shampoo and Conditioner are safe for color-treated hair.


    Q: Is this product pregnancy safe?
    A: Go Easy Shampoo does not contain any ingredients that are commonly avoided during pregnancy. That said, we always recommend checking in with your healthcare provider about ingredient lists.


    Q: What is the aroma?
    A: A warm, woodsy blend with ginger, balsam, and fir.

    Go Easy Shampoo Reviews

    4.6
    Rated 4.6 out of 5 stars
    Based on 244 reviews
    244 reviews
    • Peggy T.
      Verified Buyer
      I recommend this product
      Rated 5 out of 5 stars
      6/13/25
      Gentle shampoo

      I love this shampoo!! My hair feels super soft after washing. Gentle enough for frequent use.

    • Virginia R.
      Verified Buyer
      I recommend this product
      Rated 5 out of 5 stars
      6/8/25
      loving this shampoo

      This product smell so good and you only need a little dab to make a nice suds, and my hair is long. I will be getting the cream rinse too. Also use their face wash, face cream, and body wash. Ursa Major makes my world a nicer place!

      Ursa Major Skincare
      6/10/25

      Woohoo! We're thrilled to hear you're enjoying our Shampoo and that a little goes a long way—even with long hair! We're honored to be part of your daily routine. 💙

    • Stavros
      I recommend this product
      Rated 5 out of 5 stars
      6/8/25
      5 Stars

      Excellent!

    • Britta M.
      Verified Buyer
      I recommend this product
      Rated 5 out of 5 stars
      6/7/25
      Best Non Toxic Shampoo

      We wanted to have safer products for our family and we came across Ursa Major. I love the scent of the shampoo and that you still get a good lather without the toxins of typical shampoos. I’ve also noticed my hair blows out better than my previous shampoo conditioner combo. I’m so happy with our switch!

      Ursa Major Skincare
      6/10/25

      We love this, Britta! We are so happy you made the switch and hope you keep enjoying!

    • Molly D.
      Verified Reviewer
      I recommend this product
      Rated 5 out of 5 stars
      5/31/25
      Can't Review Product Yet, But.....

      I have loved all of the products from this company that I have purchased. Therefore, I was very excited to try the shampoo. I got into the shower, reached for the bottle, tried to dispense a portion only to discover, of course, that it had a seal under the cap. The cap was very difficult to get off even with dried hands. I finally got it off to reveal the seal. However, the small tabs of the seal were firmly adhered to the threads of the bottle. I couldn't even open the seal using my toothbrush handle. So I went back to the products that I had been using. As soon as I get the bottle open to use the shampoo (and conditioner) I'll let you know how I like it.

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